DAISÉ IS A BESPOKE EUROPEAN SHIRTING HOUSE DEVOTED TO PRECISION, PERMANENCE, AND MODERN CRAFTSMANSHIP. DESIGNED IN MADRID AND MADE BETWEEN SPAIN AND PORTUGAL, EACH PIECE IS CREATED THROUGH A CONSIDERED, SLOW PROCESS THAT HONOURS THE DISCIPLINE OF TRADITIONAL SHIRT MAKING WHILE REINTERPRETING IT FOR TODAY.
THE JOURNEY OF EACH SHIRT BEGINS WITH A PIECE OF FABRIC. SOURCED FROM A CAREFULLY SELECTED NETWORK OF RENOWNED MILLS, EACH CLOTH IS CHOSEN SEASONALLY FOR ITS CHARACTER, STRUCTURE, HAND, AND LONGEVITY. TIME-HONOURED TECHNIQUES MEET CONTEMPORARY DESIGN, RESULTING IN PIECES THAT FEEL BOTH GROUNDED AND FORWARD. PERSONALISATION LIES AT THE HEART OF THE EXPERIENCE, WITH MONOGRAMMING AND BESPOKE DETAILS TRANSFORMING EACH SHIRT INTO AN INDIVIDUAL HEIRLOOM. AT DAISÉ, INNOVATION AND HERITAGE ARE NOT OPPOSING IDEAS, BUT PART OF THE SAME CONVERSATION WHERE ONE INFORMS THE OTHER. AT THE HEART OF THE HOUSE IS THE BELIEF THAT A SHIRT CAN BE MORE THAN A GARMENT; IT CAN BE A KEEPSAKE.
SOMETHING LIVED IN, REMEMBERED, AND RETURNED TO FOR YEARS TO COME.
The Founder
daisy is the founder and creative director of daisé. born in the uk and raised in spain, her perspective is shaped by a lifelong appreciation for european craftsmanship, thoughtful design, and understated elegance.
her fascination with shirtmaking began through working with traditional artisans in spain and portugal, where she discovered the beauty of garments made slowly, intentionally, and without compromise. what started as creating shirts for her own wardrobe soon became a mission to preserve this disappearing craft and make it accessible to women seeking timeless, impeccably made clothing. today, daisé works closely with family-run ateliers and some of europe's finest fabric mills to create shirts that celebrate exceptional craftsmanship, enduring quality, and effortless style.
Our Ateliers
BEHIND DAISÉ IS A CLOSE RELATIONSHIP WITH FAMILY-RUN ATELIERS IN SPAIN AND PORTUGAL, WHERE KNOWLEDGE IS SHARED ACROSS GENERATIONS AND PRIDE IN THE WORK IS DEEPLY PERSONAL. WORKING DIRECTLY WITH THESE MAKERS, WE BRING THEIR EXPERIENCE TO YOUR IDEAS, SHAPING THE DETAILS TOGETHER.
FROM THE FIRST CONVERSATION TO THE FINISHING TOUCHES, WE INVITE YOU TO BE PART OF THE PROCESS — TO EXPLORE THE POSSIBILITIES, DISCOVER YOUR PREFERENCES, AND CREATE SOMETHING THAT FEELS ENTIRELY YOURS.